Are you looking to craft a marketing strategy that works for your product/service to encourage profitable customer action?


CREO Fundamentals of Marketing Course helps you demonstrate the value of your business so you can attract ideal customers for your brand through the power of marketing.

Creopreneurship is key to unlocking your potential as an aspiring entrepreneur and is only attainable through our unique gamified microlearning frameworks.
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By the end of this course, you will be empowered to:

Group of entrepreneurs pointing at a screen
  1. Identify key marketing terms entrepreneurs must know. 
  2. Craft a strong brand identity.
  3. Understand different positioning strategies. 
  4. Defining different brand archetypes.
  5. Analyse different names and logos and pick suitable ones for your start-up.
  6. Examine the importance of colours.
  7. Learn how to choose a colour palette for a brand.
  8. Identify the four pillars (4Ps) of marketing.
  9. Outline creative marketing strategies.
  10. Identify different marketing tools.
  11. Explore an introduction to digital marketing.
  12. Analyse different social media platforms and their use.

What is included?

  • 16 Learning Units
  • 15 min daily
  • Total Duration: 3 hr 15 min
  • Real-World Case Studies
  • PDF Summary
  • CREO Worksheet Template
  • Certificate of Completion
  • Community Access
  • Your Own Social Profile
  • Lifetime Platform Access
  • 13 Learning Units
  • 15 min daily
  • Total Duration: 3 hr 15 min
  • Real-World Case Studies
  • PDF Summary
  • CREO Worksheet Template
  • Certificate of Completion
  • Community Access
  • Your Own Social Profile
  • Lifetime Platform Access
We believe education should be informative and FUN. This is why we use interactive microlearning that you can access at your own pace. Learn about our learning philosophy here.

Frequently Asked Questions

Is the course time-consuming?

The course is structured into 15-min learning units. Learning should be fun, engaging, easily consumed, and accessible. Our courses are not time-consuming but are meant for the committed learner!

How can I access my courses?
Our courses are designed for you to access anytime and anywhere. This is why we launched our new CREO Incubator phone apps! You can access the courses on the web or via our apps.
Will I get to meet other learners with similar aspirations?
You will get the chance to belong to a community of Creopreneurs! This will help you practice meaningful networking and exchange creative and innovative ideas for your future businesses. You get out what you put in!
Why should I enrol in CREO's course specifically?
CREO adopts a unique learning approach that comprises gamification and microlearning nuggets. Our courses contain social learning with practical case studies and simulations to deliver optimal educational value and high community engagement, enabling accessible and equitable education.