You will differentiate between the types of strategy, discover Porter's five forces, learn about the value chain, explore the resource-based view, and examine the contributions of the ecosystem to your entrepreneurial success.

PLUS, you will fill in the Business Strategy Template!

All of this so you can build a killer business strategy!

You will identify what a competitive analysis truly means, determine its importance, examine the competitive analysis report (profile, analysis, advantage & competitive matrix).

It doesn't end here; you will also IMPLEMENT what you acquired through real-world case studies! AND you will get the chance to fill out a Competitive Analysis Matrix.

After this, you will be able to conduct a competitive analysis confidently!

You will examine market considerations, demographics & psychographics, identify the different key market metrics (TAM, SAM, SOM), discover the top-down & bottom-up analyses, distinguish between primary & secondary market study methods, dig deep into how to conduct interviews & focus groups, and analyse efficient surveying.

As part of the programme, you will receive hands-on experience in market research through our case studies.

Not only that, but you will also be provided with an exclusive CREO worksheet template that will enable you to perform a thorough market analysis.

Thus, you will feel empowered to conduct an insightful market study!

You will learn about the business model, its significance, how it evolved, and its types, focusing on the business model canvas, lean model canvas, and value proposition canvas.

  

We're not done yet!

To end this programme on a great note, you will also unlock the opportunity to receive a Worksheet template to help you create YOUR OWN lean model canvas!

All of this will enable you to build a robust business model!

You will analyse the lean start-up methodology, unravel the principles that make up the lean start-up methodology, examine the Build-Measure-Learn loop, discover the difference between prototype, POC, and MVP, and learn when to use each MVP type, identify your early adopters and determine how to test an MVP, distinguish between pivoting and persevering when reaching diminishing returns.

 

These will all be secret ingredients for you to gain a deep understanding of the lean methodology and how wastes can be avoided.

You will be given a chance to IMPLEMENT what you acquired through our case studies!

You will explore how to use design thinking ideation tools to your advantage, discover the Six Thinking Hats technique, learn about the SCAMPER method, identify the SWOT analysis, uncover the Analogy Thinking technique, examine the Round-Robin AND Reverse Brainstorming, and reveal the power of technologies and trends.

You thought this was just it? Well, you thought wrong!

 Creo is also offering its members the opportunity to fill out a worksheet that will help you nail your solution, SWOT, and elevator pitch!

 
After this, you will be able to leverage design thinking ideation tools to develop new solutions!

You will examine the various waste-related questions and learn how to identify a problem.

As part of the programme, you will receive hands-on experience in design thinking through our case studies.

Not only that, but you will get the chance to fill out an exclusive Creo template through which we will help you define and analyse the problem you are trying to solve.

Thus, you will feel empowered to identify ANY problem and employ design thinking to solve it!

You will differentiate the types of entrepreneurship, identify the business know-how frameworks, examine the stages of start-up building, discover the interpersonal skills needed for entrepreneurs so that you can uncover the REAL journey the entrepreneurial roadmap entails!

You will dig deep into the product development process.

Just that? No way!

You will also get the opportunity to work on real-life case studies AND receive a worksheet where you will fill in the Product/Service Development Template!

At the end of this, you will be empowered to unveil what the product development process really entails!

You will identify the different design terms, define user experience, examine the various user experience principles, be introduced to numerous user experience examples, investigate the user experience implementation, and reveal the future of user experience.

These will all be the groundwork for the CREO UX Case Studies!!

Thus, you will grasp the basics of user experience and why it matters!

You will learn how to validate an idea or product, examine important considerations, recognise the importance of A/B testing, determine how to conduct A/B testing, and analyse market test results.

Luck is on your side because CREO offers its members the chance an A/B testing template!

This will empower you to understand when, where, and how to conduct a market test!

You will identify a go-to-market strategy, explore the different GTM strategies, and examine the various growth strategies in existing and new markets.

Here, you will fill in a worksheet to help you decide and work on your GTM strategy!

After this, you will be able to craft a successful go-to-market (GTM) strategy!

You will explore the different stages of a sale cycle, determine the typical retail & distribution margins, analyse sales governance, distinguish between the various pricing strategies, and examine the numerous pricing models & dimensions.

By the end of this, you will be able to establish efficient sales cycles and figure out the best pricing models for you!

You will define marketing terms, establish your brand identity, explore brand archetypes, examine the types of brand names and how to pick one, be introduced to types of logos and logo design, understand the significance of colours, know how to choose a colour palette for your brand, analyse the 4Ps of marketing, distinguish between the different marketing strategies, identify what digital marketing is, and reveal the various social media platforms.

To end this programme on a great note, you will be given a marketing & sales strategy template to fill in!

You will differentiate between a teaser deck and a pitch deck, analyse deck essentials, explore deck design, examine a pitch narrative, and determine investors insights.

All of this will help you prepare your deck and pitch yourself confidently!

You will define entrepreneurial terms, examine financial metrics & equations, identify financial projections, explore EBITDA, discover valuation, and distinguish the various valuation methods.

It doesn't end here!

You will also get the opportunity to receive a worksheet and fill in a financial template!

All of this will empower you to develop an entrepreneurial and financial literacy!

You will define the various investment terms, examine the numerous fundraising sources, distinguish the different investors' types, explore the financing vehicles, dive deep into the stages of the fundraising journey, identify a term sheet, data room, due diligence, and discover several exit strategies.

If you thought this was just it, you thought wrong!

Creo offers its members a worksheet to fill in the Fundraising template!

By the end of this programme, you will become brilliantly effective at raising money for your start-up!